LifeSource unveils refreshed yog leejtwg tshiab logo thiab tagline

LifeSource Koomtxoos ua hauj lwm nyob rau hauv ib cheeb tsam ntawm kev kho mob uas tsis muaj ntau yuav intersect. Organ donation yog incredibly tsawg; Thaum ze li ntawm 60% ntawm cov neeg nyob rau hauv peb lub zej zog yog sau npe hloov, tsuas muaj ib feem pua me me yuav ncaj qha mus koom tes nrog tus txheej txheem. Peb tshiab hom tshiab muab txuj tshiab los tsim kom muaj kev puas siab ntsws sib txuas rau qhov chaw ua hauj lwm uas mus tswj cov txheej txheem donation thiab strengthens cov neeg zoo xaav txog donation thiab LifeSource' Lub luag hauj lwm ua ib tug nrog zej zog thiab tus khub.

Vim li cas cov kev hloov no?

Raws li peb loj hlob thiab evolved hla ob peb xyoo lawm txij thaum peb kawg logo yog tsim, peb pom qhov xav tau hloov peb visual yog leejtwg kom muaj kev cuam tshuam cov maturity ntawm peb hom thiab cov vibrancy ntawm pab neeg uas fuels nws kawm tau zoo.  Lub logo logo centers lub plawv ua ib tug neeg tsav tsheb tseem ceeb rau li cas peb txoj kev sib raug zoo, li cas peb daws txhua txoj kev sib tw thiab seb peb qhia txhua nam ntawm peb ua hauj lwm. 

Hom yog leejtwg reimagined: yog dab tsi tshiab?

Logo tshiab: Lub logo tshiab siv sij hawm ntau timeless typography thiab ib tug tshiab xim tswvyim uas zoo nruab nrab yog tus nqi ntawm peb kev txawj ntse thiab zej zog-centered mus kom ze rau peb yam. Tsab ntawv "o" yog txhob txwm transformed rau hauv ib lub plawv txiv kab ntxwv los emphasize lub cim ntawm organ donation thiab lub luag hauj lwm LifeSource plays ua tus choj hauv lub donation txheej txheem ntawm hloov, lawv tsev neeg thiab transplant neeg. Nws tsi muaj txog peb ua dab tsi; Nws yog hais txog li cas peb ua – nrog rau lub plawv.

Xim tshiab:  Peb cov xim tshiab yog xiav xiav thiab txiv kab ntxwv. Qhov sib sib zog nqus xiav nruab nrab yog LifeSource' Keeb kwm, cai thiab kev txawj ntse nyob hauv lub teb ntawm organ donation thiab transplantation. Nws evokes lub zog thiab qoob loo rau peb muaj peev xwm muab cov kev pab cuam no yav tag los, tam sim no thiab yav tom ntej. Lub txiv kab ntxwv sov pab raws li ib tug signifier ntawm peb pab neeg dedication rau lub hom phiaj ntawm donation thiab cov hwm, empathy thiab tu peb coj mus ua hauj lwm 24/7/365. Tseem ceeb tshaj, lub txiv kab ntxwv nruab nrab yog tus selfless khoom plig ntawm txhua donor thiab lawv tsev neeg uas muaj prioritized donation ua ib feem ntawm lawv txojsia, thiab ze li ntawm 60% ntawm cov neeg nyob rau hauv peb cov zej zog uas yog sau npe hloov, ua phem rau txuag lub neej yav tom ntej.

Tshiab tagline: "Ntawm lub plawv organ donation" tso cai rau cov neeg to taub thiab txheeb rau peb ua hauj lwm rau ib theem tib neeg thiab lub luag hauj lwm peb ua si nyob rau hauv cov txheej txheem donation. Tus tshiab tagline transcends cov technicalities ntawm txoj kev thiab delves rau hauv lub siab resonance ntawm generosity thiab transformation. "Ntawm lub plawv organ donation" embodies lub essence ntawm donation thiab nws celebrates cov kev siv zog thiab compassion ntawm sawv daws uas yog ib feem ntawm lub neej-txuag kev tshwm sim. 

Cov ua haujlwm los ntawm "organ, qhov muag thiab cov ntaub so ntswg donation" rau "Ntawm lub plawv organ donation" yog ntau tshaj ib linguistic hloov. Nws yog hais txog conveying yog leejtwg thiab lub hom phiaj, ntau succinctly transforming lub tagline los ntawm ib tug qeb descriptor rau ib tug neeg tsav tsheb haib rau kawm tau zoo, sib txuas thiab tej yam.

Nrog lub launch txog peb hom tshiab yog leejtwg tiag, peb nqa peb hom phiaj thiab tsis pom kev zoo rau pem hauv ntej – noj bolder kauj ruam mus fulfill peb lub hom phiaj thiab inviting peb lub zej zog koom peb cov lus txuag thiab kho lub neej los ntawm organ, qhov muag thiab cov ntaub so ntswg donation. Tsis tas li ntawd xwb, thaum lub plawv ntshav pub dawb rau tibneeg, tsis hais tus pub rau luag, thiab txuas nrog.

Peb tsaug

LifeSource Yog xav thov ua tsaug rau cov talents thiab zog ntawm pab neeg 5IVE , uas recreated peb hom. Lawv xav thiab collaborative txheej txheem ua hauj lwm to taub peb lub koom haum thaum uas tuav tus foupective ntawm cov audiences peb xav koom nrog.

5IVE CEO, Boriana Strzok muaj qhov no muab txog txoj kev:

"Lub pab (team) passionate ntawm LifeSource Thiab qhov chaw ua hauj lwm lawv txuag thiab kho lub neej nyob rau hauv ib lub hauv paus txhua hnub yog ib qhov biggest inspirations qab tus tshiab hom tsim. Tswj lub complexity ntawm tus txheej txheem donation thiab txhawb tsev neeg muab kev koom tes rau hauv nws yuav tsum tau sib sib zog nqus hwm, txawj ntse, dedication thiab ntau lub plawv. Peb lub hom phiaj yog coj simplicity rau lub font thiab siv xim contrast thiab visual tshuav nyiaj li cas los highlight lub hwj huam symbolic qab tsab cai donation thiab sawv daws ua hauj lwm los tsim cov xav hloov thiab lawv sawv daws yuav tuaj. Qhov kawg no yog ib hom modernized hom uas muaj cai, timeless relevance thiab ib lub hom phiaj sib koom uas yooj yim connects neeg, kev kho mob thiab lub zej zog nrog lawv ib tug neeg thiab collective hlub rau tib neeg."

Ua tsaug rau koj txoj kev koom tes rau hauv txoj kev tsim ib yam dab tsi tshiab, siv ob lub taub hau thiab lub plawv.